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wart swojej ceny
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modny
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fashionable
wytrzymałe
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durable
ekskluzywny
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upmarket
tandetne
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downmarket
niedrogi
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inexpensive
seksowny
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sexy
ponadczasowy
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timeless
wyrafinowany
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sophisticated
dobrze zrobione
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well-made
niezawodny, wiarygodny
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reliable
klasyczny
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classic
stylowy
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stylish
lojalność wobec marki
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brand loyalty
wizerunek marki
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brand image
rozciąganie marki
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brand stretching
świadomość marki
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brand awareness
nazwa marki
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brand name
wprowadzenia produktu
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product launch
cykl życiowy produktu
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product lifecycle
Asortyment produktów
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product range
lokowanie produktu
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product placement
reklama przez znaną osobę
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product endorsement
firma wiodąca
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market leader
badania rynku
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a market research
udział w rynku
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market share
konkurent na rynku
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market challenger
segment rynku
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market segment
drogi
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expensive
tani
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cheap
zapoznać się, oswoić
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become familiar
znajomy
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familiar
tożsamość
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identity
zidentyfikować
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identify
wzrasta
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increases
wyprzedaż
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sale
usługa
start learning
service
włączyć, umożliwić
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enable
docelowy konsument
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target consumer
główny
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main
omawiać
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discuss
pociągający, atrakcyjny
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appealing
przekonujący
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persuasive
przejrzeć, muskać
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skim
wspominiany, wymieniony
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mentioned
wysoki zysk
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high profit
marża
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margins
rosnąć
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grow
jakość
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quality
wysoka jakość
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high-quality
klient (kupujący)
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customer
konsument
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consumer
budowanie lojalności klientów
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building customer loyalty
rozpoznać, uznać
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recognise
hasło reklamowe
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slogan
reklama
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advertising
podnieść, podwyżka
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raise
rozpocząć
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launch
składać się
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consist
wstęp, wprowadzenie
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introduction
wstęp, wprowadzenie
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introduction
wzrost / rozwój
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growth
termin płatności, dojrzałość
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maturity
spadek (np. cen)
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decline
odwołania
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appeals
szeroki
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wide
oprogramowanie
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software
ankiety
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surveys
prowadzenie
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conducting
coraz częściej
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increasingly
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