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dystrybucja i promocja
dystrybucja i promocja
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adelaibek
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Question
Answer
warehousing
start learning
magazynowanie
wholesaler
start learning
hurtownik
retailer
start learning
detalista
direct to customer
start learning
kierować do klienta
prospect
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potencialny klient
guerilla
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marketing bojowy
word-of-mouth
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marketing ustny
storefront
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witryna sklepu
order fulfillment
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spełnić wymagania
cross-selling
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sprzedaż produktów dodatkowych
middleman
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pośrednik
merchandising
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handel
customer
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klient np. gastro
client
start learning
klient np. sklepu
catalogue
start learning
lista
brochure
start learning
gazetka
promotion
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wszystko związane z promocją
advertising
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reklama (text/image)
commercial
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reklama
spot
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spot (informal)
endorsement
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lansowanie
sponsorship
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sponsorowanie
agent
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agent (długotrwała współpraca)
broker
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broker
brand identity
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tożsamość marki
convenience store
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mały sklep
direct mail
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bezposredni mail
distribution channel
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kanał dystrybucji
in-store display
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wyswietlacz w sklepie
press release
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komunikat prasowy
product placement
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lokowanie produktu
public relations
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stosunki firmy z resztą swiata
prospecting
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proces poszukiwania klientów
approach
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dostęo
presentation
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prezentacja
demonstration
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demonstracja
closing
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końcowy
answering objections
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odpowiadać na zastrzeżenia
follow up
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podążać za sugestią
PEST
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political, economical, social, tachnological aspects
marketing mix
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product, place, promotion, price
FOB
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free on board
CIF
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cost, insurance, fracht (koszty transportu)
inbound
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przybywający
outbound
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wychodzący
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